What you can expect from working with me.
If you want words that speak to your audiences, address their concerns, and really convince them to buy from you, you’ve got to get them to trust you. And that means talking to people. This might be your customers. It could be the experts within your company. They help you capture the words and ideas that tell your audience that YOU are an authority to be trusted in the industry. So that’s what we do.
Step One
We’ll work together to identify what you’re trying to achieve with your content. It could be more sales, building authority, informing customers of a new product, or generating leads.
Step Two
We’ll establish who we need to talk to in order to meet these goals. For copy projects, this is often your existing customers. For content, it could either be your customers or the experts within your company.
Step Three
I take what was learned from talking to the people identified in step two and create words that build your authority and grow your business.