My name is Douglas Paton. Growing up, I was that typical kid who was destined to become a writer, even if I didn’t know it at the time. I was a bit of a know-it-all, my head was always buried in a book and I loved to learn about absolutely everything I could. I discovered that writing was the perfect outlet to satisfy my constant need to learn about the world around me. I studied journalism in school and found myself working in the education market for the first part of my career, before I transitioned to web writing.
I’ve been fortunate enough to produce educational content for some of the top educational publishers in the world (like Scholastic Canada, Pearson Education and Nelson Education), as well as had the pleasure of working for some truly great smaller publishers.
Content marketing is all about establishing authority. You want people to know that you understand your business inside and out. That’s where I come in. I have over 15 years experience as a writer specializing in fiction and educational content and I’ve become something of an expert at telling engaging stories and explaining things to people in ways they can not only understand, but also relate to. This combination of skills means I can tell the story of your business to your customers and help them understand exactly why they need you, not your competitors. I am also proud to be a Copyblogger Certified Content Marketer, you can find out more about that here.
To find out more about how I can help your business grow, click here.